Marketing definitions: Vision and Mission

January 30th, 2015   •   Articles, Blog   •   Comments Off on Marketing definitions: Vision and Mission   
Marketing definitions: Vision and Mission

My goodness, where has our Mission Statement gone?

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Lies, porky pies and FIBBS

December 30th, 2014   •   Articles, Blog, Implementation, Marketing, Services   •   Comments Off on Lies, porky pies and FIBBS   

Suggestions for service-based business owners suffering under the weight of marketing porkies

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Free information-based business systems

November 30th, 2014   •   Articles, Blog, Services   •   Comments Off on Free information-based business systems   

The ideal marketing system for service-based businesses with a long selling cycle

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Forget branding

October 30th, 2014   •   Articles, Blog, Marketing, Opinions   •   Comments Off on Forget branding   
Forget branding

Clearing up some myths, misgivings and misunderstandings

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Do you make these mistakes in advertising?

September 30th, 2014   •   Advertising, Articles, Blog, Marketing   •   Comments Off on Do you make these mistakes in advertising?   
Do you make these mistakes in advertising?

Many a business falters because of one or more of these mistakes in advertising

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Developing the business image

August 30th, 2014   •   Articles, Blog, Design, Marketing   •   Comments Off on Developing the business image   

Consistent image is a company’s most important resource in achieving and maintaining market leadership

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